Professor at the Faculty of Arts and Humanities of Mohammed V University in Rabat. He holds two doctorates: one in Arabic Literature and the other in Islamic Studies, both from Hassan II Mohammedia University (Morocco). He has taught Cultural Anthropology, Epistemology, and Communication at Hassan II University, as well as Cultural Psychology and Neurolinguistic Programming at the Higher School of Psychology (Casablanca). He is the author of numerous reference works, among the most recent being his books *Introduction to the Foundations of Communication*, *Approaches to Modern Arabic Poetic Culture and its Intertextuality*, and *Engineering Success in Islam*. He currently chairs the International Organization for the Protection of Heritage, based in Casablanca, as well as the International Centre for Heritage Studies and the International Centre for Sahara Studies.
